"Halftime in America:" Missing the point
Posted by
Rich Harwood
Feb 7, 2012
I hope you caught
the Super Bowl ad “Halftime in America,”
featuring Clint Eastwood. It’s amazing. Like
Chrysler’s ad with
Eminem, this one captures the country’s
mood and people’s aspirations for moving
forward. But the response to the ad reflects
the sheer silliness and shallowness of our
politics. Now, each of us must disregard the
political posturing and tune into what we
really want.
Here’s
a brief snippet of
the ad which Eastwood
narrated:
I’ve
seen a lot of tough eras, a lot of downturns in
my life. And, times when we didn’t understand
each other. It seems like we’ve lost our
heart at times. When the fog of division,
discord, and blame made it hard to see what
lies
ahead.
But after those trials,
we all rallied around what was right, and acted
as one. Because that’s what we do. We find a
way through tough times, and if we can’t find
a way, then we’ll make
one.
All that matters now is
what’s ahead. How do we come from behind? How
do we come together? And, how do we
win?
No
sooner than the ad went live, those on the
right and left took up sides. Some said the ad
was mere cheerleading for the government
bailout of auto companies. Karl Rove, the
Republican strategist, wrote on FOX Nation:
“… administration officials and Obama
campaign leaders immediately took to Twitter to
draw attention to the ad as support for their
man…Why did Team Obama need to put this ad in
a political context?” It’s true the
administration has tried to get as much mileage
from the ad as possible.
The responses
reminded me of a discussion I heard yesterday
between House Majority Leader Eric Cantor and
Steve Case, the founder of AOL and other high
tech businesses. Case was making the point that
there is much agreement in the nation to
support better conditions for
entrepreneurialism – and thus job creation.
He said he comes at this issue as neither a
Democrat nor a Republican, but as an American.
Like the Chrysler ad, he too believes there is
much Americans can rally around
together.
But
as Case was talking Cantor interrupted him, and
rather than address Case’s substantive
points, Cantor launched into a broadside attack
against Obama and what he sees as the
president’s ongoing quest to divide America
and the gap between the president’s rhetoric
and action.
In
both instances – the ad and Case’s comments
– there were attempts to “bring people
together,” “find a way through tough
times,” and “win” for the country, not a
political party (all quotes from the Chrysler
ad – see above). It’s not impossible. For
instance, just consider for a moment that
Eastwood says
he votes Republican, his
political leanings are libertarian, and yet
there he was in the Chrysler ad.
Nowadays everything
seems to become immediately politicized. But we
don’t need to fall for this approach, its
negative rhetoric and its predictable outcomes.
I see Chrysler’s ad and Steve Case’s
comments as moments of piercing through the
silliness and shallowness of politics and
offering an alternative way to see and engage
in community and public life. It can – it
does –
happen.
So
what’s the takeaway for each of us?
1. Sometimes when we see or hear
something that inspires us, calls us forward,
taps into our deepest aspirations, we must
disregard all the political chatter, and let it
touch us so we and others can see an alternate
path forward. We must ward off the negativity
and finger-pointing and literally open
ourselves up, and make room for seeing the
possibility of a different path. Will you do
this?
2. Too
often in our own daily lives we are confined by
our knee-jerk responses to something and the
desire to take up sides. But in doing so we
forfeit the possibility there might be ways to
come together with others and get stuff done.
We must be willing to suspend our knee-jerk
responses and listen, engage, debate, and
figure out where progress is possible.
Will you do
this?
The
endless acrimony, divisiveness and
finger-pointing that contaminate society will
give way, in large part, when each of us
decides to take a different path and when our
individual actions roll-up into a larger
collective purpose. Make the choice – it’s
ours to be had.
.